Color Chart Production & Export from Turkey: RAL/NCS Color Charts, Fan Decks & Swatch Books

If you prefer to print color charts (paint catalogues), fan packs, or swatch books in Turkey, quality, color accuracy, format choice, and an optimized production setup for exports are essential. Here, you will see how you can get information on which products are available, how to do private labeling, how MOQ affects pricing, and how to submit a proper pricing request.

Color Chart Production & Export from Turkey with Anora Trading

At Anora Trading, we are engaged in the production and subsequent global exports of color charts (paint catalogues), fan decks, swatch books, and sample cards for various paint manufacturers and paint distributors all over the world. Our team takes care of all aspects of an OEM project.

Our platform optimizes critical steps including color list & coding, design templates, sampling approval, mass production, quality control, and packaging in a manner that alleviates risks and saves time for buyers.

Catalogue formats can be viewed at our catalogues page:


https://anoratrading.com/paint-catalogues/

What is a Color Chart? Who Uses a Color Chart?

A color chart is a sample system used by paint companies and other coating product manufacturers to show consumers their available colors.

Typical buyers are:

  • Paint companies and paint dealer networks

  • Construction and decoration companies

  • Architecture and interior design studios

  • Industrial coating manufacturers and surface producters (metal/wood)

  • Importers, Distribution Companies, Do-H

Advantages of using your own customized (private label) color chart

A color chart in international markets isn’t just a tool used to showcase different colors; it’s an instrument that can be used to establish your brand position and quickens your sales cycle. No wonder most paint companies prefer a customised/private label color chart over a generic catalogue.

1) Enhances Brand Awareness

With your logo, brand language, design style, and naming convention, your catalogue will become a constant presence in a dealer’s hands and on a project table.

2) Assists in differentiating you in a positive way from your competitors

Although your products may be very similar in nature, high-quality design, format, and presentation are what make your brand stand out and boost credibility.

3) Speeds up sales and shortens decision time

As customers can view colors clearly, they are able to make decisions quickly, resulting in quick quotations and closing of deals.

4) Enhances your dealer & distributor network

The salespeople must have professional sales aids. A color chart featuring your company’s colors assists with local marketing efforts and gives your company a more established presence in the marketplace.

5) Better positions your product line

“Color grouping (interior/ exterior/ industrial),” a logic of collecting, a simple name, and a code all work towards making your product offerings clearer.

6) Reduces wrong orders and return risk

Well-designed codes, indexes, bar codes, and layouts remove confusion—and thus incorrect color choice and discontent.

7) Enhances Premium Perception & Pricing Power

A good fan deck or swatch book adds perceived value, which will allow you to compete based on more than just price.

8) Functions as a Long-Term Marketing Resource

Online advertising is transitory. A good catalogue will remain in circulation for months or years. A preeminent form of a prolonged B2B marketing investment.

What kinds of color charts can be produced in Turkey?

1) Fan Deck (Color Fan Deck)

One of the most efficient formats for dealer networks and sales representatives.

2) Swatch Book

A more upscale presentation format, sometimes used in project sales.

3) Sample Cards

Particularly suitable for sample delivery and quick quotation processing.

4) Chip Set/ Cut Chips

Individual color chips used for architecture and conceptual design; can be packaged, keyed, and coded.

Important information concerning RAL-NCS Colors

RAL and NCS are established systems. When referring to these standards in a catalogue:

  • Your brand palette can be based on RAL/NCS ranges and delivered in a form of a branded catalogue.

  • Where a buyer expects an ‘official standard catalogue’, format for usage and requirements have to be clarified before production.

Technical specifications most in demand by buyers

  • Paper Weight, such as 200-350g

  • Printing quality and approval of proof/sample workflow

  • Surface treatment: matte and gloss lamination, varnish, soft-touch, special

  • Cutting: standard or custom die cut

  • Binding/Assembly: Rivet, ring, screw, spiral, perfect

  • Coding: Color codes, Index Pages, QR codes, Barcodes

  • “Size (3×4 cm chips)”

  • Packaging: individual boxes, dealer packs, master boxes

What is involved in OEM/Private Label production?

  • Use case & brief

  • Finalizing a color palette in terms of color numbers (96, 128, 200)

  • Design template + modifications

  • Digital proofing and tangible samples

  • Mass production and quality control

  • Export-ready packaging & shipment

MOQ & Pricing: What drives cost?

MOQ and pricing considerations go beyond just quantities because of setup and labor involved considerations:

  • custom die-cutting tools

  • product name

  • Number of Colors/Page finishing quality box/packaging

Hence, it can go from 100 to 1,000+ units in price for the same project. A good strategy is to get two quotes: Economy and Premium.